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industry: software development

During my tenure at SuperViz, I successfully spearheaded several projects aimed at improving customer onboarding, engagement, and satisfaction for both web applications and SDKs.

projects and achievements

Onboarding Process Design and Implementation

Outcomes
Higher Product Adoption Rates in 3%
Reduced Onboarding Time and Resources
Enhanced Customer Onboarding Experience
​
About
I designed and implemented streamlined onboarding processes for various products, including web applications and SDKs. By carefully analyzing customer needs and pain points, I developed efficient and user-friendly integration processes, ensuring a smooth and satisfactory experience for customers.
more
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Customer Journey Mapping

Outcomes
Engaging and intuitive user journey for SDK users
Reduction in user pain points
Increased engagement and retention of users

​Miro boarding with access to all kpis, email content and automations on crm​
About
​To increase customer engagement and loyalty, I created comprehensive customer journey maps. These maps allowed us to visualize the customer's experience throughout their interaction with our products, identifying key touchpoints and opportunities for enhancing their experience.​
more

Email Marketing Engagement Tracking

Outcomes
Data-Driven Email Marketing Optimization
Improved Campaign Effectiveness
Enhanced Return on Investment (ROI)​
About
Established and maintained a tracking spreadsheet to evaluate the effectiveness of our email marketing campaigns. By closely monitoring engagement metrics, such as open rates and click-through rates, I gained valuable insights into campaign performance, enabling data-driven improvements and optimizations.​

Customer Relationship Cultivation, ​CUSTOMER SATISFACTION AND FEEDBACK

Outcomes
Reduced Bottlenecks
Streamlined Cross-Functional Collaboration
Improved Operational Efficiency
Enhanced Productivity and Throughput
​
About
​A major focus was on cultivating strong relationships with customers, particularly in converting trial users into paying customers. By implementing effective communication strategies and personalized interactions, I nurtured relationships, addressed customer concerns, and guided them towards making informed purchasing decisions.
​I conducted follow-up meetings with customers to understand their needs and ensure satisfaction with our products and support services. By actively listening to their feedback, I continuously iterated on our offerings, making data-driven decisions to improve user efficiency and satisfaction.​
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Ticket Flows and Knowledge Center

Outcomes
Efficiency of the support team
Reduced the number of support requests
Detailed information on functionality, usage, troubleshooting, and FAQs
​
About​
To streamline customer support processes, I established ticket flows for efficient issue resolution and created a comprehensive knowledge center. By organizing and categorizing common customer problems and frequently asked questions, we ensured quick and accurate support, empowering customers to find solutions on their own.
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MORE

Agile Project Management

​I actively participated in Scrum ceremonies and collaborated closely with the development team, utilizing tools like Asana and GitHub. Together, we managed feedback, prioritized customer requests, and ensured timely product delivery while maintaining high quality standards.

MARKETING CRM optimization

I oversaw the marketing and relationship CRM, which involved integrating product data, creating automation, designing customer journeys, landing pages, forms, campaigns, A/B testing, and optimizing conversion funnels. This comprehensive management ensured effective marketing strategies aligned with the product goals.
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growthworks.studio

  • Home
  • Página Inicial
  • Services
    • Hubspot >
      • Audit
      • Implementation
      • Quick Services
      • Support & Training
    • Customer Services
    • CRM
    • Data Analysis
    • Marketing
    • Project Management
    • Sales
  • Serviços
    • Hubspot >
      • Diagnóstico
      • Implementação
      • Serviços Rápidos
      • Suporte e Treinamento
  • About
    • About me
    • Contact
    • Portfolio
  • Sobre
    • Sobre mim
    • contato
    • Portfólio
  • Blog
  • +